Privacy Policy

Last updated: 2025-04-01

This Privacy Policy describes how Better Indoor Houseplants ("we", "us", or "our") collects, uses, and shares your personal information when you use our website, services, and applications (collectively, the "Services").

By using our Services, you agree to the collection and use of information in accordance with this policy.

Interpretation and Definitions

Interpretation

Words with initial capitalization have meanings defined below. These definitions apply regardless of whether they appear in singular or plural form.

Definitions

For the purpose of this Privacy Policy:

  • Account refers to a unique account created for you to access our Services or parts of our Services.
  • Company (referred to as "we", "us", or "our" in this Agreement) refers to Better Indoor Houseplants.
  • Cookies are small files placed on your device by a website, containing details of your browsing history on that website.
  • Country refers to United States.
  • Device means any device that can access the Services, such as a computer, cell phone, or tablet.
  • Personal Data is information that relates to an identified or identifiable individual.
  • Service refers to the Website.
  • Service Provider means any person or entity that processes data on behalf of the Company.
  • Usage Data refers to data collected automatically about your use of the Services.
  • Website refers to Better Indoor Houseplants, accessible from https://betterindoorhouseplants.com
  • You means the individual accessing or using the Services, or the company or legal entity on behalf of which the individual is accessing the Services.

Information We Collect

Personal Data

While using our Services, we may ask you to provide certain personally identifiable information that can be used to contact or identify you. This information may include:

  • Email address
  • First and last name
  • Usage Data
  • Information about your plants (for users of our plant care tracker)
  • Location data (when using our nursery finder feature)

Usage Data

We automatically collect Usage Data when you use our Services. This may include:

  • Your Device's Internet Protocol address (IP address)
  • Browser type and version
  • Pages visited and time spent on those pages
  • Date and time of your visit
  • Unique device identifiers
  • Other diagnostic data

Tracking Technologies and Cookies

We use cookies and similar tracking technologies to track activity on our Services and store certain information. These technologies help us:

  • Remember your preferences and settings
  • Understand how you use our Services
  • Improve your experience
  • Analyze usage patterns

We use both session and persistent cookies:

  • Necessary Cookies

    Required for the Services to function properly. They enable basic functions like page navigation and access to secure areas.

  • Functional Cookies

    Help us remember your preferences and customize your experience.

  • Analytics Cookies

    Allow us to analyze how visitors use our Services to improve functionality and content.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Services.

How We Use Your Information

We use the information we collect for various purposes, including:

  • Providing and maintaining our Services, including monitoring usage and identifying areas for improvement
  • Managing your account, including verifying your identity and processing your transactions
  • Personalizing your experience with tailored content and recommendations
  • Communicating with you about updates, security alerts, and support messages
  • Providing customer support and responding to your requests
  • Analyzing usage patterns to improve our Services
  • Detecting and preventing fraud or other harmful activities

For users of our premium Plant Care Tracker feature, we also use your information to:

  • Send care reminders for your plants
  • Store your plant collection and care history
  • Provide personalized plant care recommendations

Information Sharing and Disclosure

We may share your information in the following situations:

  • With Service Providers: We share information with third-party vendors who provide services on our behalf, such as website hosting, data analysis, payment processing, and customer service.
  • For Business Transfers: We may share information in connection with a merger, sale of company assets, financing, or acquisition of all or a portion of our business.
  • With Your Consent: We may disclose your information for any purpose with your explicit consent.
  • To Comply with Legal Obligations: We may disclose your information if required by law, regulation, legal process, or governmental request.
  • To Protect Rights and Safety: We may disclose information to protect our rights, property, or safety—or that of our users or others.

We require all third parties that access your information to respect its confidentiality and to process your personal information for specified purposes only.

Data Retention

We retain your Personal Data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, or as required by law. We will retain Usage Data for internal analysis purposes for a shorter period, unless this data is used to strengthen security or to improve functionality, or we are legally obligated to retain it for longer.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security.

Children's Privacy

Our Services are not directed to children under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If you believe we have collected personal information from a child under 13, please contact us immediately so we can take appropriate steps to remove such information from our systems.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top of this policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us: